Xmas Unlocked

Thu, 3 Dec 2026 · Treehouse Berlin

The Christmas festival for freelancers and solopreneurs

One day to get ahead, one night to celebrate. Add a full-day workshop, then join everyone for Glühwein at the Christmas market, a festive dinner and a party until midnight.

Main partner exali

What is Xmas Unlocked?

One December day in Berlin with people who know how you work. Learn something new in the daytime, celebrate once the work is done, or just come for the evening.

Work on your business, not in it

Two workshops run side by side in small groups, with lunch in the winter garden. A whole day on one subject instead of six talks on six, and time to apply it to your own business while the host is right there with you.

Then celebrate the year with your people

At 16:30 the Christmas market opens: mulled wine, dinner at the high tables, and later the club room turns into a dance floor. No pitching, and no reason to leave early.

Why people come

Go deep on one thing

A whole day on one subject, working on your own business instead of taking notes about someone else’s.

Meet people who get it

A room full of freelancers and solopreneurs. Nobody needs your way of working explained.

Bring your people

Christmas markets are better in a group. Bring the freelancers you work with and ask us for a group code.

An evening worth staying for

Christmas market, mulled wine, dinner, drinks and a party. Nothing for you to organise.

What it feels like

Last December at Treehouse: busy workshop rooms, mulled wine at the market outside, and an evening that ran later than anyone had planned.

Your day

The workshop day

09:00–15:30 Workshop ticket only
09:00
Doors open with coffee

Grab a coffee, find a seat and meet the others.

09:30
Workshops begin

A warm welcome and straight into the day. Two full-day workshops, side by side.

12:30
Lunch in the winter garden

Right next to the workshop rooms, so the conversations from the morning carry on over lunch.

13:30
Workshops continue

Back to the workshop rooms for the afternoon.

15:30
Workshops close

Time to catch your breath before the evening.

The Christmas market evening

16:30–00:00 Every ticket
16:30
The Christmas market opens

The mulled wine is ready. Drop in whenever your day ends.

17:30
The networking round

An hour built so you actually meet people: small groups, something to do together, and nobody left at the edge wondering who to talk to.

18:30
Christmas market dinner

Grab a plate and eat the way you would at a Christmas market: standing at a high table with people you’ve just met, or at one of the low tables when you want to sit down.

20:00
The party

The DJ opens the club room with Christmas songs and moves on to the party hits everyone knows.

00:00
Goodnight

The working year is officially over.

What’s on the menu

We’re finalising lunch and dinner with our caterer. The full menu, with every vegetarian dish marked, goes up right here as soon as it’s confirmed.

Two full-day workshops

Optional, in small groups: both run from 09:30 to 15:30, lunch included. Pick one when you book. Your workshop ticket covers the whole evening too.

Dr. Hubert Staudt

Dr. Hubert Staudt

Former CEO of top itservices, B2B go-to-market expert

Hubert was CEO of top itservices for 14 years and today works with freelancers and solopreneurs on how they win clients. His workshop at Xmas Unlocked 2025 was the fullest of the day, and at FUN26 he ran a live business hackathon for solopreneurs.

Workshop A

Your record year 2027

Learn the sales levers that win you the best projects, in one day

  • 09:30–15:30
  • In German
  • Lunch included

For 14 years Hubert built and scaled a recruiting company as its CEO. You get that knowledge in one day. You learn the levers that really count in sales: the right KPIs, a pipeline with structure and the route to the decision-makers who hand out your best projects. With plenty of hands-on exercises on your own business, and you go home with your perfect sales week.

How the day runs

  1. 09:30

    Opening

    Taking stock: where your sales stand today and what changes in 2027.

  2. 09:45

    Part 1 · You, the entrepreneur: your sales engine on three hours a week

    Work back from your revenue goal to the leads and weekly activity it needs.

  3. 11:15

    Part 2 · Customer first: your biggest competitor is doing nothing

    The pain-gain storyline, the cost of inaction and your client’s business case.

  4. 12:30

    Lunch in the winter garden, with a networking mission

  5. 13:30

    Part 3 · Seen by the right decision-makers

    The routes into your pipeline that work best (networking, events, direct outreach, LinkedIn), then the pitch arena with peer feedback.

  6. 14:45

    Part 4 · Your production line

    Your ideal three-hour sales week and a maturity check on your three biggest levers.

  7. 15:30

    End of the workshop. The Christmas market opens at 16:30.

You leave with your own pipeline maths (how many leads and how much weekly activity your revenue goal needs), your perfect sales week and three levers you put to work straight away.

Tilo Schwarz

Tilo Schwarz

Business coach to top managers, visiting professor

Tilo has worked as a self-employed coach and trainer with recruiting firms such as QUESTAX, FERCHAU and top itservices for 16 years. Before that he was a decision-maker at Nike, Henkel and Novartis. He has trained many leaders in sales and recruiting and knows exactly what recruiters and decision-makers look for. He holds a German business degree and an MBA and is a visiting professor.

Workshop B

Know yourself, read your client

Get to know your entrepreneurial personality

  • 09:30–15:30
  • In German
  • Lunch included

Tilo coaches top managers and leaders at large companies. For this day he brings his personality diagnostics method to freelancers. With the newest, most comprehensive personality diagnostics method on the market, you can analyse and scale yourself and your clients. Success looks different for everyone, and only when you know yourself can you shape your own recipe for it. You find out what gives you energy, what drains it and how you react under pressure. Then you switch sides: how does your client tick, and how do you talk to them so you win the project and finish it with a happy client?

How the day runs

  1. 09:30

    Opening · It all starts with you

    What you know about yourself and how your clients see you.

  2. 10:00

    Part 1 · Your motivation and your clients'

    What gives you energy and what drains it.

  3. 11:30

    Part 2 · You and your client

    Where you connect with your client so both sides win.

  4. 12:30

    Lunch in the winter garden

    With a small networking mission.

  5. 13:30

    Part 3 · Consulting and buying motives

    How to approach clients through their own motives.

  6. 14:45

    Part 4 · Putting it to work with clients

    A sales approach built on your motives and your clients', plus your personal action plan.

  7. 15:30

    End of the workshop. The Christmas market opens at 16:30.

You leave knowing what drives you and what holds you back, you read your clients faster, and you go home with your personal action plan.

Xmas Unlocked venue

Treehouse Berlin

A garden venue in Friedrichshain, five minutes from Warschauer Straße. Workshop rooms in the daytime, then string lights, the Christmas market outside and a club room for the party.

Revaler Str. 99
10245 Berlin
Get directions

Tickets

Two ways in. Every ticket ends at the Christmas market. Prices net, plus VAT.

Coming with other freelancers?

A Christmas market is more fun in a group. Tell us how many of you are coming and which team, company or community you’re from, and we’ll send you a promo code in your team’s name.

Works for evening and workshop tickets.

Ask for a group code

Good to know

Can I come just for the evening?

Yes, and most people do. The evening ticket covers everything from 16:30 until midnight. Like any Christmas market, it’s best with friends, so bring a few along and ask us for a group code.

What is included in the evening ticket?

Everything from 16:30: the Christmas market, dinner, the networking round and the party in the club room. Drinks are included all evening and served at the market bar outside: mulled wine, beer, wine, sparkling wine and soft drinks.

Does a workshop ticket include the evening?

Yes. A workshop ticket covers the full day, lunch on site and the whole evening. You don’t need a second ticket.

I already have an evening ticket. Can I add a workshop?

Yes. Write to us before you book. We’ll move you to a workshop ticket and count what you’ve already paid.

Can I do both workshops?

No, they run at the same time in two rooms. Pick the one you need most and book early: each one has 20 seats.

Is the day in English or German?

Both workshops are in German. In the evening you’ll hear both at every table, and that’s completely normal at our events.

We are coming as a group. Is there a group rate?

Yes. Write to us before you book and tell us how many of you are coming and which team, company or community you’re from. We’ll send you a promo code in your team’s name.

Where exactly is it?

Treehouse Berlin, Revaler Str. 99, 10245 Berlin. Five minutes on foot from S+U Warschauer Straße.

What’s on the menu? Are there vegetarian options?

We’re finalising lunch and dinner with our caterer. The full menu, with every vegetarian dish marked, goes up in the schedule above as soon as it’s confirmed.

I have an Annual Pass. Do I need a ticket?

Not for the evening. You’re already on the guest list. Want to join a workshop too? Write to us before you book. Your evening is already covered by your pass, so we’ll adjust the workshop price to make up for it.

Can I get an invoice?

Yes, you get an invoice automatically at checkout.

Thursday, 3 December · Treehouse Berlin

You’ve earned this one. End the year with your people.

Questions before you book?

Blago Yanakiev

Director of Growth, Freelance Unlocked

Groups, invoices, or anything the FAQ doesn’t answer. Write to me and a real person writes back.