How AI changed what I deliver: From consultant to builder

Lucas Chevillard used to spend one to two hours after each discovery call writing up notes for the client. Today the call transcript goes into an automated pipeline, and ten minutes later he has a draft that only needs his own expertise. A year ago, the email marketing and CRM freelancer delivered audits, strategy decks and roadmaps. Now he also hands clients systems that run without him, built without writing code.

What the talk covers

• What "builder" means: thinking through a problem and shipping a solution yourself. His path went from a Lego-reselling experiment to a finance app that shows his cash runway and when he can say no to a project.
• The call pipeline: he records client calls and sends the transcript to Claude via an app built with Lovable. To-dos go to his task list, insights into a library, content ideas into LinkedIn briefs and draft deliverables into a project. So far: 57 calls, 159 content ideas.
• The cost: about $25 a month for the app builder and roughly 5 cents per 30-minute call. His warning: define the MVP clearly, or you build a monstrosity.
• Building for clients: he doesn't sell builds. During an audit he spots a bottleneck, builds one or two small things to show it and looks for a champion in the team. Examples: newsletter dashboards and an experiment tracker that replaces manual slides.
• A rule he keeps: read and stand behind everything that goes out under your name.

Find your own system in two steps

1. Audit: where does your time go, which tools are involved, and what do you bring that is not in any tool?
2. Build: pick the task with the most potential and build the smallest version that works on a real case.

Q&A

Do clients know their calls are recorded? He plans to write it into his contracts.

Who it's for

Freelancers who record calls or repeat the same deliverable and want to automate the boring part without learning to code.